{"id":20,"date":"2021-01-19T13:13:56","date_gmt":"2021-01-19T13:13:56","guid":{"rendered":"http:\/\/147.182.208.57\/blog\/follow-up-automation-system\/"},"modified":"2022-03-22T12:59:13","modified_gmt":"2022-03-22T12:59:13","slug":"follow-up-automation-system","status":"publish","type":"post","link":"https:\/\/flowup.com\/blog\/follow-up-automation-system\/","title":{"rendered":"Dawn of Follow-up Automation System"},"content":{"rendered":"<p>We built FlowUp to remove the roadblocks marketers and sales teams face in their lead nurturing efforts. Many years of experience, trials, errors, failures, and innovations have led us to this moment \u2014 the official launch of FlowUp!<\/p>\n<p>FlowUp helps sales teams convert more leads with less effort.<\/p>\n<p>But FlowUp didn\u2019t happen overnight. Here\u2019s how we got to where we are now.<\/p>\n<h2 id=\"our-journey-leadsrain-to-flowup\">Our Journey: LeadsRain to FlowUp<\/h2>\n<p>It all started more than a decade ago, when <strong>Jay Thakkar, Founder &amp; CEO<\/strong>, LeadsRain and FlowUp and his team provided customers with in-house call center solutions. Here, we helped improve communications between companies and customers, but ran into complicated server setup and hardware issues.<\/p>\n<p>We soon realized the solution was in the cloud.<\/p>\n<p>Cloud-based call centers reduce costs and improve ROI, while eliminating complications that come from hardware and infrastructure installation. We learned a lot from this experience, which led us to develop <a href=\"https:\/\/leadsrain.com\/\">LeadsRain<\/a>.<\/p>\n<p>LeadsRain is a cloud-based contact center solution for sales and marketing <strong>teams<\/strong>. Through it, we were able to develop key features that help marketers enhance their lead generation efforts. <strong>LeadsRain offers a Cloud-based Predictive Dialer, Ringless Voicemail, Voice Broadcast and Rich Text Messages<\/strong>.<\/p>\n<p>We\u2019ve happily helped our customers generate more leads, increase efficiency, and grow their businesses using LeadsRain over the last seven years.<\/p>\n<p>However, we didn\u2019t feel satisfied to stop there. We are a team of innovators that never settles with \u201cgood\u201d or even \u201cgreat.\u201d We always strive to focus our efforts forward to grow, improve, and be better.<\/p>\n<h2 id=\"the-path-to-improvement\">The Path to Improvement<\/h2>\n<p>At LeadsRain, we <strong>noticed<\/strong> our customers focused their efforts on only one channel at a time. They engaged with leads via text or voice, but not both. They launched campaigns manually. They generated excellent results \u2014 but we knew they could be better.<\/p>\n<p>Over the years at LeadsRain, we <strong>noticed<\/strong> a few roadblocks. First, was having to switch platforms between outreach channels. Another, was sending messages manually. Lastly, managing multiple servers was an issue. We needed another way.<\/p>\n<p>Then, two years ago, the idea struck: One platform. Multiple channels. Automated workflows.<\/p>\n<p>The goal of this new platform was to remove every wall and limitation our users encountered with LeadsRain. We wanted to provide a better user experience and a more effective customer journey. After much trial and error, we built FlowUp.<\/p>\n<h2 id=\"flowup-a-new-solution\">FlowUp &#8211; A New Solution<\/h2>\n<p><a href=\"https:\/\/flowup.com\/\">FlowUp<\/a> is an all-in-one communication platform that allows users to engage with prospects across multiple voice and text channels through automated workflows. Workflows are based on custom strategies that have multiple triggers and corresponding actions. You can create custom messages, designate time intervals between touchpoints, schedule communication based on time zones, and so much more. It includes clear tracking and reporting so you can identify and optimize what\u2019s working.<\/p>\n<p>FlowUp was developed with a serverless architecture, so outages, hacks, and breaches are not a concern. Our users\u2019 data stays <a href=\"https:\/\/flowup.com\/trust\">secure and private<\/a> and is backed by the industry-leading standards of AWS.<\/p>\n<p>A lot of experience, and a lot of hard work went into developing FlowUp, and we are thrilled to unveil our new platform and welcome users to it.<\/p>\n<p>We believe lead nurturing and sales is most effective when you adopt an omnichannel, umbrella effect. Every touchpoint counts, and the more you create, the more likely you are to close a sale.<\/p>\n<h2 id=\"common-lead-nurturing-roadblocks-flowup-combats\">Common Lead Nurturing Roadblocks FlowUp Combats<\/h2>\n<p><strong>1. Time and effort<\/strong><\/p>\n<p>Chasing and <a href=\"https:\/\/flowup.com\/solutions\/followup-automation\">following up with leads<\/a> is a timely process. It takes a lot of manual effort to call, track, message, keep up with status, and try different outreach strategies. With FlowUp, that work is frontloaded. You craft a follow-up strategy, and FlowUp sets it into motion automatically.<\/p>\n<p><strong>2. Lead responsiveness<\/strong><\/p>\n<p>What sales representative has never struggled to get a response back from their lead? Often, leads\u2019 responsiveness and open rates are abysmal. We developed FlowUp to work across multiple channels that leads check most often, such as SMS and MMS.<\/p>\n<p><strong>3. Juggling multiple platforms<\/strong><\/p>\n<p>From CRMs to email platforms, marketers have many important tools in their technology stacks. It\u2019s easy for details to get lost in the shuffle, or to waste time on data entry updating information from one platform to another. <a href=\"https:\/\/flowup.com\/integration\">FlowUp integrates with any CRM<\/a> and contains a webhook that shares updated information in real-time between tools.<\/p>\n<h2 id=\"up-your-marketing-game\">Up Your Marketing Game<\/h2>\n<p>Give your sales and marketing teams the tools they need to succeed. With FlowUp, your team can work more efficiently, reserving time for the activities and calls that matter most, while automating the more tedious and routine tasks. <a href=\"https:\/\/flowup.com\/contact-us\">Contact our team<\/a> to request a free demo today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We built FlowUp to remove the roadblocks marketers and sales teams face in their lead nurturing efforts. Many years of experience, trials, errors, failures, and innovations have led us to this moment \u2014 the official launch of FlowUp! FlowUp helps sales teams convert more leads with less effort. But FlowUp didn\u2019t happen overnight. Here\u2019s how &#8230; <a title=\"Dawn of Follow-up Automation System\" class=\"read-more\" href=\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\" aria-label=\"More on Dawn of Follow-up Automation System\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":10,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[3,2],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dawn of Follow-up Automation System - FlowUp<\/title>\n<meta name=\"description\" content=\"FlowUp is an Automated Lead FollowUp platform that allows users to engage with prospects using multiple channels through automated workflows.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dawn of Follow-up Automation System - FlowUp\" \/>\n<meta property=\"og:description\" content=\"FlowUp is an Automated Lead FollowUp platform that allows users to engage with prospects using multiple channels through automated workflows.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\" \/>\n<meta property=\"og:site_name\" content=\"FlowUp\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/flowup.automation\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-19T13:13:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-22T12:59:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/flowup.com\/blog\/wp-content\/uploads\/2021\/01\/Dawn-of-Follow-up-Automation-System-Final-Why-we-Started-FlowUp.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"JAY THAKKAR\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FlowUPInc\" \/>\n<meta name=\"twitter:site\" content=\"@FlowUPInc\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"JAY THAKKAR\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\"},\"author\":{\"name\":\"JAY THAKKAR\",\"@id\":\"https:\/\/flowup.com\/blog\/#\/schema\/person\/aff414f3126f4264317052833897d1ca\"},\"headline\":\"Dawn of Follow-up Automation System\",\"datePublished\":\"2021-01-19T13:13:56+00:00\",\"dateModified\":\"2022-03-22T12:59:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\"},\"wordCount\":771,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/flowup.com\/blog\/#organization\"},\"keywords\":[\"Sales\",\"Skill\"],\"articleSection\":[\"Tools\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\",\"url\":\"https:\/\/flowup.com\/blog\/follow-up-automation-system\/\",\"name\":\"Dawn of Follow-up Automation System - 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