Customer Engagement Strategies & Tools for the Insurance Industry

Customer Engagement Strategies & Tools for the Insurance Industry

The insurance industry is constantly evolving. To keep up with the competition, it is important for insurers to focus on customer engagement strategies. This involves using multiple channels to communicate with customers, as well as automating follow-up communications. In this blog post, we will discuss the importance of customer engagement and what kind of Tools … Read more

7 Marketing Automation Strategies to Empower Holiday Marketing Campaign

Empower Your Holiday Marketing Campaign With Omnichannel Marketing Automation

If you are seeking a marketing strategy that reduces the time and effort spent by your sales and marketing department when following up with potential customers and leading prospective clients through the sales pipeline, marketing automation is exactly what you need! Marketing automation is the practice of deploying software to coordinate advertising strategies and operations … Read more

Why is Omnichannel marketing ruling in 2023?

Omnichannel Marketing Trend to follow in 2023

Technology is becoming more and more ingrained in our daily lives as it develops. Our online and offline activities are increasingly blending together. Marketers, salesmen, and customer service representatives will need to adapt as people’s behaviors change. We’ll need to pursue one comprehensive strategy — an omnichannel experience that consumers can use whenever they want … Read more

Adopt Sales Process Automation: A Futuristic Approach To Grow Your Business

Adopt Sales Process Automation

Having a sales process provides a clear and direct system for your employees to follow. It allows you to identify your strengths as well as the gaps that need improvement. However, you also need sales automation software like FlowUp. FlowUp reorganizes your sales process and allows you to focus on converting leads. With that said, … Read more

Leverage The Effectiveness of Marketing Automation to Boost Health Insurance Business

Marketing Automation to Boost Health Insurance Business

Health Insurance businesses have seen rapid development in recent years. Studies have shown that 91.4% of people had either full or partial health insurance in 2020 in the US alone, and the global health insurance market, currently valued at $1.98 trillion in 2020, is projected to reach $4.15 trillion by 2028. The incredible rate at … Read more