Email marketing – the tried and true digital platform for connecting with your audience, promoting your brand, and selling your offerings. Despite increasing numbers of emails sent to consumers on a daily basis — especially around the holidays — a well-crafted and strategic message can have a large impact on your customers and lead nurturing … Read more
Call Patching: What exactly does it Mean? All calls, calls by query topic, or specific callers can be ‘patched’ through to your mobile, landline, or any other number you designate with call patching. The call agent will answer the phone as if they were a member of your own team, taking down the caller’s name … Read more
As technologies advance, the number of available marketing channels continues to grow. On top of that, each individual consumer has personal preferences on how and when they like to be contacted. Even with lead segmentation and a strong marketing strategy, a firm understanding of your consumers’ daily routines can be tricky. Without this knowledge, they … Read more
When you are attending such a gigantic event, what you need is to attend it with the right frame of the mindset that helps squeeze the maximum out of it. It is a place where you are meeting the industry you work in and representing yourself and your company but what is more important is … Read more
Do you know that organizations who opt for omnichannel marketing best practices, reap additional rewards and claim to obtain up to 89 percent of their clients in this manner? Both the marketing landscape and the customer experience have shifted dramatically as a result of omnichannel marketing. A business owner can boost the worth of their … Read more
We’ve all heard it before: follow-ups are the key to closing sales. But the reality of many salespeoples’ lives is that there just isn’t enough time in the day for both customer acquisition and retention initiatives. So how do you ensure you’re engaging effectively with your leads without having the process eat up large amounts … Read more
You’re checking out a new SaaS tool for your startup company. You did your research, compared offerings, and found an option you really like. You even booked an hour-long demo with a sales rep. The call was great — you liked the rep, had positive feelings toward the company, and we’re getting ready to make … Read more
Whether you’re a sales rookie or an experienced debt collector, it’s hard to deny the debt collection process continues to dramatically change as technology advances our ability to know more about individual debtors. Prospects need to be increasingly contacted with personalized, engaging communications when reaching them with reminders about the due payment — a “one … Read more
Using completely automated direct to voicemail and text message drip programs, you can increase your online and offline lead conversions. All of your marketing and advertising efforts, whether online or offline, are intended to generate three key inquiries: Calls – The most important and high-intent leads Email – The largest amount of leads with the … Read more
Marketing channels are venues that you can use to communicate information about your brand, product, or service to your target audience. Using these channels allows you to assist your consumers with any problems or challenges they may have while also positioning your company to achieve your marketing objectives. However, not all marketing platforms are suitable … Read more